Ever notice that, even in the very toughest economic environments, 20 to 25% of companies still manage increase their sales? These winning companies are successful even in the face of the most punishing economic conditions.
Their competitors, often with the same or even superior products and services, struggle and all too often fail.
What’s even more telling is that these very same companies thrive to a greater degree during good times. When everyone else is selling successfully they far outsell their competition and steadily increase their share of market.
Clearly, their success is not based on having a better solution. It’s really based upon the application of time-tested, solid sales and marketing strategies that keep them headed in the right direction regardless of the environment.
At eti we’ve worked with many of these world class companies over the past 25 years. We have been witness to the strategies they employ that have created the most success. We’ve also learned from their failures.
We’ve distilled some of the insights we’ve gleaned from our clients’ successes and many of the best practices employed by these winning organizations in a new eBook entitled Successful Sales and Marketing Strategies for Both Good Times and Bad. As a business leader with an interest in strategic business development, we’d like to share with you those strategies for success.
The eBook is yours to download for FREE by clicking here. There’s no obligation whatsoever, so click here to get your copy.
If you find it interesting, please feel free to share it and discuss it with your colleagues. And if you have any questions or comments when you’re done reading, feel free to give us a call.